You have direct, real time control of the features of your website that help increase your hotel’s visibility and drive demand to your website.

The easiest to use content management suite in the industry features:

• Update and add images and text instantly—24/7
• Respond to market changes in real time, before your competition
• Non-tech-savvy users can make changes—no need to know HTML or Photoshop
• Eliminates the cost and delays of a web maintenance company or IT department puts controls in your hands
• Enables you to keep your site content fresh—great for search engine rankings
• Full suite of applications—expressly created for the hospitality industry

The Hospitality Toolkit platform includes content management, media library functionality, email marketing, group functions as well as reporting and security modules.

Hospitality Toolkit features built-in security and workflow approval processes that allow you to delegate website content management to an individual or group. This “permission only” based system lets designated individuals to only see modules and access content they have been authorized to edit. You are given the ability to review and approve the changes before they go live.

Among the many tools at your disposal in the content management area are: Page Editor - allows you to instantly add, edit, delete text and photos. Content history and rollback are available too. Specials and Packages - allows you to maximize your website’s marketing and merchandising capabilities and make instantaneous rate, date, text and photo updates. Photo Gallery – allows an unlimited number of categorized photo images. ePostcards – Travel 2.0 supported application that allows guests to eMail their friends using your property photos and actual postcard-like visual. And an additional 15+ specific applications to make your life easier and drive more revenue.

A centralized media library ensures that all photos, graphics and documents are cataloged and available for use in all of the Hospitality Toolkit applications.

Using “smart” technology – the media library knows what sizes of photos are needed for each area of the website. After a new photo image is uploaded into the media library, you simply drag it to a “Website Image” folder. The Media Library will automatically crop, resize, sharpen and save the file. The image is then available for use within each of the “smart-enabled” applications.

The Hospitality Toolkit's Group module offers a simple, yet detailed eRFP which allows you to quickly acquire meeting and event requirements. The eRFP is easily customized for the unique needs of your property.

When a meeting planner completes the eRFP the system notifies your group sales manager and stores the information in a database for future retrieval.

When you combine the eRFP with our Hospitality Toolkit eMail Marketing tool, targeted HTML-based emails can be sent to the inquiring party. If it is a corporate meeting or wedding, the system can be programmed to send an appropriate email, which can be linked to other resources and tracked.

Our base reports offer detailed website analytics with filtering, date range control, sorting, time series analysis, business-ready graphics, export capabilities, and built-in help. Everything from unique visitors, to click paths, to keywords is identified in our reports.

iHotelier is now integrated with the Hospitality Toolkit to supply you with detailed e-Commerce and ROI reports, available 24/7. These reports are based on the marketing source [direct, search engine marketing, email campaigns, and more]. We track and measure the data and make it available to you, so that you have detailed ROI, on demand.