The Benefits of our Hotel SMO Service
The key benefits realized through a successful Hotel Social Media Optimisation strategy are:
- Heightened online brand awareness of your hotel
- Increased interaction with customers and potential customers · New links pointing to your hotel website
- Extra authority / relevance / Rankings in Search engines
- Increased traffic to your website
- Positive / official proactive brand representation in social networks
- Extra access to cost effective online channels to deliver news, offers and brand positioning
- Strengthened hotel awareness and room reservations
Increasing Your Link Popularity
TRAVELCLICK works with five distinct categories of social media websites and engages with each of these in unique ways, in order to deliver the best possible reach and Brand uptake. We have a range of approximately 900 social media and web 2.0 websites and we will select the most appropriate for each customer we work with, depending upon the hotel’s location and the demographics of their target audience. This information is found within the Social Media Optimisation (SMO) Strategy created for each hotel we work with.
The first stage of the process is to develop the distribution and placement strategy for the client to ensure we are engaging with the most appropriate websites and social media / networks to gain maximum benefit for each unique client.
A Personalised Program
Social Networking Sites:
Optimisation for Facebook, Twitter, MySpace, Bebo, StudiVZ and many other local market social networking / social media sites
