TravelCLICK can get you out of your shell and booking more business. Our total solution approach to hotel ecommerce, including digital marketing, distribution services, and market intelligence, will drive revenues in both the down times and the good. We help you connect with guests, increase occupancy, and generate higher stay value—so when the market rebounds, you’ll be ahead of the competition.FOUR FAST-RESPONSE WEB STRATEGIES
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Engage with consumer review websites. Use guest reviews to find out what guests like and don’t like about your hotel—and about your competitors’ hotels. | ||
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Leverage social media to increase your hotel’s web presence. Use this new frontier as a place to connect with new communities and build brand awareness. For example, a Facebook® page may not generate immediate bookings, but it will increase your web presence and provide high–value links back to your website, increasing SEO ranking. | ||
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Make it easy for your guests to say positive things about your hotel online. Add review links to your website and in–room Internet default pages. Encourage guests to post a review right from the front desk. | ||
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Build trust with a website best-rate guarantee. Don’t lose business, and margin, to third parties. Make sure guests know they get the best price and relationship when they book directly from your hotel. | ||
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To help you come out of your shell, we are offering a free white paper on smart pricing for tough economic times. Just complete the form below for immediate access.
WHITE PAPER:
Responsible Discounting in Recessionary Times
A recession is no grounds for panic pricing. Instead, hotels should use a strategy of “responsible discounting,” avoiding price wars with competitors, seeking smart ways to maintain rate value, and striving to protect their brand.
